Articles by Shihab Uzzaman
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Guest Articles
Monday
April 29
2024Shihab Uzzaman / Trisha Clauson
Women Sales Agents are the Key to Last-Mile Distribution: Here are Four Ways to Maximize Their Impact
Many development and entrepreneurship programs around the world have engaged women sales agents as last-mile distributors, as their involvement can advance multiple business and impact goals. But as Shihab Uzzaman and Trisha Clauson at Bopinc point out, though some of these initiatives have succeeded, many have failed. They share four key practices Bopinc leveraged in a last-mile distribution project in Bangladesh that can boost the performance of other businesses and programs that enlist women sales agents in their distribution efforts.
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