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Creating Demand With Social Marketing: ColaLife’s Approach
Too often ventures forget they need endeavor to create demand for the products they offer in BoP markets. ColaLife is a rare example, as it thought this through this early in the design phase. Fitting into the unused spaced between crated bottles, ColaLife’s "AidPods" contain Anti-Diarrhea Kits (ADKs) for home use by mothers and caregivers.
- Categories
- Health Care, Social Enterprise
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Malaria Scientist Celebrates Success After 24 Years
For Joe Cohen, a GlaxoSmithKline research scientist who has spent 24 years trying to create the world's first malaria vaccine, Tuesday, October 18, 2011 goes down as a fabulous day.
- Categories
- Energy, Health Care
- Region
- Sub-Saharan Africa
- Tags
- solar
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W/Video Via ViewChange, Oxfam: This World Food Day, Making it Africa’s Last Famine
In 2009, 200 households in the northern Ethiopian farming village Adi Ha enrolled in an Oxfam America program letting them trade work for insurance against draught. This year over 13,000 families in 45 villages enrolled. As draught threatens East Africa, this 1/2 hour documentary from ViewChange and Oxfam shows how investments can break the cycle.
- Categories
- Health Care
- Tags
- nutrition
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Finding Value in Waste
As the number one exporter of Brazil nuts, Bolivia cultivates approximately 20,000 tons a year. Only 0.8 percent of the Brazil nuts are exported with their shell; the rest are cracked and their nutshells are discarded as waste. But the founders of PelletBol, developed a method to compress the Brazil nutshells into pellets as a source of biofuel.
- Categories
- Health Care
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Addressing Dynamic Public Health Concerns: LifeStraw and Beyond
UNICEF and the WHO estimate that approximately 1.5 million children die every year from diarrheal diseases. While these statistics are striking and cause for concern, knowledge and experience about treating diarrheal disease is one advantage we have when addressing this public health concern.
- Categories
- Health Care
- Tags
- product design
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Chotuwash, and More
The Godrej Group is walking the talk on ’Good and Green’, its brand campaign. If the low-cost refrigerator ChotuKool that runs on both battery and electricity created a buzz because of innovation (how much of it translated into actual sales is not known as yet), the Godrej Group is already ready for more. While ChotuKool is gearing up for national distribution through the postal system, in the pipeline are a slew of products targeted at the bottom of the pyramid. For examp...
- Categories
- Health Care
- Region
- South Asia
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Green Growth
THE enrichment of previously poor countries is the most inspiring development of our time. It is also worrying. The environment is already under strain. What will happen when the global population rises from 7 billion today to 9.3 billion in 2050, as demographers expect, and a growing proportion of these people can afford goods that were once reserved for the elite? Can the planet support so much economic activity? Many policymakers adopt a top-down and Western-centric approach to such ...
- Categories
- Education, Health Care
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New Ideas for Saving the Lives of Women, Children
From UN Innovation Working Group, a new report on mHealth programs carries an emphasis on viable and scalable business models to improve the way healthcare is delivered to women and children. Indeed, many believe mobile ICT platforms are potential game-changers in delivering health information and services to combat maternal and child mortality.
- Categories
- Health Care, Technology
- Tags
- scale
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