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10 technologies for the bottom of the pyramid
The bottom of the financial pyramid, a term reportedly coined by U.S. President Franklin Roosevelt in 1932, refers to the world's lowest income-level group, one that spans more than 4 billion people worldwide.
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- Technology
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Google Acquires Titan Aerospace, the Drone Company Pursued by Facebook
Google has acquired Titan Aerospace, the drone startup that makes high-flying robots which was previously scoped by Facebook as a potential acquisition target (as first reported by TechCrunch), the WSJ reports. The details of the purchase weren’t disclosed, but the deal comes after Facebook disclosed its own purchase of a Titan Aerospace competitor in U.K.-based Ascenta for its globe-spanning Internet plans.
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- Technology
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Leveraging Loyalty: How m.Paani is mobilizing BoP consumer behavior for social good – Part 4 of our Digital Finance Plus series
Whether they’re frequent flyer miles or credit card rewards points, loyalty programs are a mutually beneficial way for companies to build relationships with customers. m.Paani is using digital finance tools to take that model in a new direction, by connecting BoP households’ commercial and social behaviors to points that can be redeemed for socially beneficial rewards.
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- Health Care, Impact Assessment, Technology
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C S Ghosh: Tied to the bottom of the pyramid
Chandra Shekhar Ghosh has come a long way - from Tripura to Bangladesh to West Bengal to now the national scene. The microfinance organisation Bandhan, which he founded in 2001 and helped grow, has won the right to become a full-fledged commercial bank that can and will have its branches from Srinagar to Thiruvananthapuram in the not too distant future.
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- Uncategorized
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Marketing to the bottom of the pyramid
The informal economy is Africa’s new frontier for growth. Previously forgotten and disregarded the informal economy on the continent is alive and growing into a significant contributor to the bottom line for many businesses. This is where the next surge of expansion is and if you are not playing in this space then you’re missing out.
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How Business Can Lift People Out Of Poverty: 4 insights from the world’s best social entrepreneurs
How do you profitably sell to a customer who earns less than $2 per day?
It is probably the most daunting business question in the world — as well as the most important, because that’s the earning power of nearly one third of humanity. The challenge is immense. And yet a new kind of entrepreneur is springing up who sees things differently, for whom business is the best way to fight poverty.- Categories
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NexThought Monday – The Dark Side of Reverse Engineering
A key difference between reverse innovation and the earlier work on base of the pyramid strategy is the promise – even expectation – of large and profitable up-market migration for the innovations incubated in the underserved space. This thinking has upsides, and potentially, a very dark side.
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- Uncategorized
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Why Business of Building Toliets Depends on Debunking Sanitation Myths
Sanergy is successfully using a variety of strategies to unwind people’s habits of using unhygienic sanitation and adopting Fresh Life toilets.
- Categories
- Health Care
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