Articles by Beryl Oyier
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Guest Articles
Tuesday
February 4
2025Beryl Oyier / Eyerusalem Mitiku / Catherine Mwangi / Rakib Hasan Rabbi
Building Better Business Advisory Programs: Five Lessons from an Inclusive Marketing Bootcamp
Inclusive business models involve integrating low-income communities into the value chain as suppliers, distributors, retailers or consumers. As this approach has gained traction, advisory programs have emerged to help companies adopt and scale these practices. Beryl Oyier, Catherine Mwangi, Eyerusalem Mitiku and Rakib Hasan Rabbi at Bopinc share insights from an inclusive marketing program in Africa, highlighting five key lessons for designing more impactful inclusive business advisory programs.
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- Agriculture, Social Enterprise