NextBillion - An Initiative of the William Davidson Institute at the University of Michigan

Lucie Klarsfeld McGrath is Partner at Hystra and co-founder of the Global Distributors Collective. Lucie joined Hystra in 2009, where she leads the marketing and last-mile distribution practice. In 2018 she helped build, launch — and now run — the Global Distributors Collective, to support last-mile distributors in reaching more underserved clients. Further, she has directly supported over 50 companies in improving their sales and marketing efforts for beneficial goods towards low-income clients.

Beyond last-mile distribution, she supported multinationals in designing inclusive businesses or improving their sustainable sourcing strategy. In the development sphere, she worked with aid agencies on their private sector development and inclusive business strategy (including helping them build partnerships with companies looking to reach lower income clients), and on transforming key programs into new sustainable structures. She also helped two impact investors build their funds and pipeline.

Prior to joining Hystra, Lucie had worked for Bain & Company and conducted consulting assignments for the UN and two American NGOs. Lucie holds a Master in Engineering from Ecole Centrale Paris (2008) and a Master of International Affairs from Columbia University (2009).