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Leveraging the Currency of Trust: How Social Commerce Data Can Inform Risk Management and Bring Formal Finance to Women-Led MSMEs
Across emerging markets, millions of women entrepreneurs operate in trust-based economies invisible to formal credit systems. As Nabilla Prita Fiandini and Monica Christy at MicroSave Consulting (MSC) explain, these businesses rely on their social reputations and customer relationships to survive, and often use platforms like Facebook and WhatsApp to market their products. They share insights from a recent MSC report based on surveys and interviews with hundreds of social sellers across Indonesia, exploring how data from these entrepreneurs' social commerce activity can be used to boost their access to formal finance.
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- Finance
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Storytelling for Velocity, Not Visibility: Why African Development Organizations Need a New Communications Playbook
Something subtle yet profound is changing in how global development organizations in Africa communicate about their work and impact. According to Chrisphine Omondi, a communications specialist with experience across the continent, these organizations have often relied on external communications consultants who produce reports, recommendations and strategies, then exit before those plans are fully implemented. He argues that this model no longer fits the pace and complexity of Africa’s evolving development ecosystem, and explores how African organizations can create a more holistic, systems-based communications model that aligns with the broader changes that are reshaping global development.
- Categories
- Social Enterprise
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Productive Use Has Challenges: What’s Holding the Sector Back — And How Companies and Investors Should Respond
Productive use of renewable energy (PURE) technologies such as solar irrigation, cold storage and agro-processing can have a transformative impact in Africa and other emerging markets. But though the potential of these technologies is undeniable, the scale isn’t. As Daniel Waldron, Chris Emmott and Kristi Chon at Acumen, and Duda Slawek at Open Capital explain, few agricultural companies are delivering PURE solutions, and fewer still are growing fast enough to meet the scope of the problems they are trying to solve. They share new research and analysis that illuminate the challenges that are holding the sector back, and propose three ways forward.
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- Agriculture, Energy, Environment, Investing, Technology
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Rethinking What it Means to Start a Business: Why Systemic Venture Building Matters for Africa’s Food Future
Africa’s entrepreneurs are often seen as risky investments not due to any limitations of their own businesses, but because of the risks in the systems around them. As a result, as Dieuwertje Nelissen, Eveline Jansen and Rachael Kirui at Enviu argue, it's important for development stakeholders to move beyond de-risking individual businesses and to put greater effort into strengthening and de-risking the systems that support them. They explore this systemic approach in the context of African agriculture, sharing a venture-building model that can help entrepreneurs reduce early-stage risk and scale sustainable impact.
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- Agriculture, Investing, Social Enterprise
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Interoperability is the Answer to Scaling Up E-mobility in Africa: What the Continent Can Learn from the EU and India’s Divergent Approaches
Electric mobility in Africa is an emerging but highly fragmented market, defined by uneven policies, diverse vehicle types and limited scale. As a result, according to Ashay Abbhi at Intellecap and Nyaga Kebuchi at Sustainable Transport Africa, interoperability has become a critical enabler for the sector. They explore how interoperability — the ability of battery or charging systems to work seamlessly with multiple fleets of vehicles — can turn distributed hardware systems into a usable network, and discuss how the EU and India’s different routes toward interoperability can inform Africa's e-mobility transition.
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- Energy, Technology, Transportation
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Scaling Through Consortiums: Five Lessons We’ve Learned About Growing Impact Collectively
For impact-focused organizations, consortiums are rarely the easy path to scale. They tend to be slower, more complex and harder to manage than working with a single partner. But according to Emma Colenbrander at Spring Impact, consortiums can also produce solutions that are broader in perspective, stronger in legitimacy and more resilient in practice. She explores these benefits and shares five lessons for maximizing the impact of this sort of collaborative effort.
- Categories
- Social Enterprise
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NextBillion’s Most Influential Articles of 2025: Announcing the Winners of Our Annual Contest
We've counted the votes in NextBillion’s “Most Influential Articles of the Year” contest, an annual tradition since 2012. The three winners are listed in this article. Congratulations to these guest writers, and to the other contestants in the contest, whose insights have clearly resonated with our readers this past year. And thank you to everyone who voted — and everyone who read and wrote for NextBillion in 2025. Best wishes for the new year!
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- Energy, Environment, Investing, Technology, Telecommunications
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Announcing NextBillion’s Most Influential Articles of 2025: Vote for Your Favorites by Jan. 4
NextBillion’s “Most Influential Articles of the Year” contest has been an annual tradition since 2012. As we do each December, we’ve highlighted 12 of our most-read articles from the past year: You can find links to them in this article, or on the homepage below. We invite you to read them and vote for the ones that influenced your thinking the most. You can vote up to once per hour between today (Dec. 19) and 11:59 pm EST on Jan. 4. We thank you for your support and engagement over these past 20 years, and we wish you a happy and prosperous 2026.
- Categories
- Energy, Environment, Finance, Investing, Technology, Telecommunications, Transportation
