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A Missed Opportunity for Climate Tech Startups: The Need for Effective Early-Stage Marketing
The climate tech ecosystem is witnessing a wave of innovation and startup activity. Yet Emre Eren Korkmaz at the University of Oxford argues that these startups often overlook a key factor that's critical to their long-term success: the need for early-stage marketing strategies. He explains why marketing is a foundational necessity from day one, enabling climate tech startups to offer their solutions to potential clients in the corporate, public and impact sectors, across industries ranging from agriculture to aviation.
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- Energy, Environment, Technology
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The Gender Aspect of the E-Mobility Transition: An Innovative Collaboration in Kenya Highlights New Ways to Bring Women into the Sector
The transition to electric mobility (e-mobility) represents a massive shift for consumers, businesses and other stakeholders. But as Dana Gorodetsky at the William Davidson Institute argues, it also creates an opportunity to engage women as electric vehicle (EV) entrepreneurs, designers, producers and drivers — and to design mobility solutions with women's needs in mind. She explores how Kenya is leading the way in ensuring a just and inclusive e-mobility transition, highlighting two companies that are working to boost women’s involvement in the EV value chain.
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- Energy, Environment, Transportation
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NextBillion’s Most Influential Articles of 2024: Congratulations to the Three Winners
NextBillion's “Most Influential Articles of the Year” contest has been a yearly tradition since 2012. The contest highlights 12 of our most-read articles from the past year and gives readers the opportunity to vote for their favorites. Here are our three Most Influential Articles of 2024, as selected by our readers.
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- Agriculture, Energy, Environment, Health Care, Investing, Technology
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Announcing NextBillion’s Most Influential Articles of 2024: Vote for Your Favorites by Jan. 5
As we bid farewell to an eventful year, it's time for NextBillion’s annual tradition: our “Most Influential Articles of the Year” contest. Each December since 2012, we've selected 12 of our most-read articles from the past year, inviting readers to vote for the ones that influenced their thinking the most. Check out the articles in this year's contest (if you haven't already), and vote for your favorites: You can vote up to once per hour between Dec. 18 and 11:59 pm EST on Jan. 5.
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- Agriculture, Energy, Environment, Health Care, Impact Assessment, Investing, Social Enterprise, Technology
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Making Mini-Grids Work for Everyone: A Tariff Harmonization Pilot in Sierra Leone Reveals the Benefits and Challenges of Lowering Prices
Solar mini-grids offer a promising solution to energy poverty in Africa. But according to Tombo Banda and Lisa Kahuthu at CrossBoundary and Miriam Atuya, this approach has yet to gain sufficient traction, due in part to the challenge of balancing operational sustainability with affordability. If customer tariffs are set too low, operators lack revenue — but if prices are set too high, mini-grid electricity isn’t accessible enough to drive widespread adoption. They share the results of a pilot program in Sierra Leone that tested the impact of lower prices on mini-grid operators and their customers, highlighting the implications for future efforts to implement tariff reduction at scale.
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Subsidy and Synergy: How Philanthropy Can Complement Impact Investing More Effectively
The original goal of impact investing was to build out the funding spectrum between philanthropy and commercial investment. But according to Asad Mahmood at SIMA and Nanno Kleiterp, the arrival of private equity firms — promising scale and market-rate financial returns — has pulled all the sector's energy toward the commercial end of the spectrum. They explore the key role philanthropic subsidy has played in the development of emerging markets business, clarify some misconceptions about its role in impact investing, and propose some ways philanthropists and impact investors can better align their efforts.
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- Energy, Finance, Investing, Social Enterprise
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An Emerging Priority in Climate Resilience: How Zambia’s Green Growth Strategy — And its Business Sector — Are Addressing the Risk of Climate-Induced Social Instability
Zambia — like other countries across Southern Africa — is confronting its worst drought in four decades, one of multiple climate-related crises it faces. According to Gracsious Maviza and Giulia Caroli at the Alliance of Bioversity International and CIAT, and Ibukun Taiwo at CGIAR, these issues are putting a growing strain on the nation’s social fabric. They explore how Zambia's National Green Growth Strategy is addressing these challenges, highlighting four "Climate Security Pathways" in the strategy that can improve social stability — and generate immense opportunities for the private sector.
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- Agriculture, Energy, Environment, WASH
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An Under-Recognized Obstacle to Solar Access in Africa: The Impact of Foreign Exchange Risk — And How to Mitigate It
Solar energy businesses are rapidly gaining traction in Africa, driving economic growth, improving living standards and supporting the transition to a low-carbon future. But Yariv Cohen at Ignite Power highlights an under-recognized barrier facing the sector: foreign exchange risks. He explores the impacts that volatile exchange rates can have on two common types of solar projects in Africa, and shares some of the strategies that have emerged to mitigate these risks.
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- Energy, Environment, Investing, Technology